KB Home Leans on Built to Order as Puget Sound Inventory Swells and Buyers Gain Leverage

KB Home is expanding its Seattle-area footprint into a Puget Sound market that is tilting decisively toward buyers, betting that its order-first sales model can hold pace even as inventory climbs and pricing power erodes across the region. The Los Angeles-based builder, which counts Washington as half of its West Coast operating region alongside California, […]