Home AEC EQ Office Announces Repositioning of U.S. Bank Center in Seattle, Revitalizes Seattle’s...

EQ Office Announces Repositioning of U.S. Bank Center in Seattle, Revitalizes Seattle’s Downtown Core

US Bank Center, EQ Office, Seattle, SkB Architects, Docusign Tower, The Exchange
Courtesy of EQ Office

(EDITOR’S NOTE: According to industry reporting, EQ Office is expected to spend between $60 to $70 million on the renovations.)

Project underscores EQ’s investment and commitment to regenerating the urban Seattle community and preserve local culture.

SEATTLE, June 16, 2021 — EQ Office unveiled today the redevelopment of U.S. Bank Center (USBC) in what promises to be one of the largest and most anticipated repositionings of an office building in Downtown Seattle. Most notably, USBC’s street level experience will be dramatically redesigned. What was previously a confusing ground floor will be replaced with a clear and inviting arrival experience that will engage guests the moment they enter with a series of hospitality driven spaces. This investment into the fabric of Seattle recognizes the need for dynamic experiences within the community that preserve a northwest culture.

EQ first announced the purchase of USBC in June 2019 and initiated construction in February 2021, with completion scheduled in early 2023. EQ has a history of successfully transforming iconic properties, including The Exchange in Seattle and Willis Tower in Chicago. EQ is also actively revamping its other Seattle assets, Docusign Tower at 999 Third and 800 Fifth. 

“Our repositioning of USBC comes at a critical moment in the re-shaping of work and work places. I have always loved this building, its location, its presence, and bones and felt it deserved a new orientation, narrative and energy.” said Lisa Picard, EQ Office CEO. “The largest employers in the region continue to reinforce an ‘office centric’ culture to support their innovation and growth and they really demand environments that pull people back. Together with Blackstone, we are committed to making significant investments in our buildings to help the city’s most innovative companies attract and retain their talent, while amenitizing public areas for the benefit of the community.”

Designed with human connection at the core, the repositioned USBC will act as a central hub for art, culture, and retail. Key features will include:

  • Open-Air Central HallKnown as Cedar Hall, the three-story volumed space along Fifth Avenue will be home to national, regional, local retail and food and beverage partners, with an emphasis on homegrown, Seattle-born businesses.  
  • Reimagined Public Experience: Inspired by Scandinavian train stations with a Pacific Northwest ethos, the re-designed lobby and amenity spaces will offer Seattleites a place to gather, ponder and spend time together.   
  • Curated Local Art: USBC will pull from the original vision of the building and offer re-installation of some of the building’s original pieces as well as newly curated art, inspiring a renewed interest in local creative talent. 

“The extent of the reposition is a significant and inspiring undertaking,” said Kyle Gaffney, founder of SkB Architects. “EQ’s vision to drive humanity into the workplace and belief that urban office towers can offer more to a city beyond typical office hours is enlightening. It will create an exceptional and unique experience that will re-energize the building’s next chapter. As a former tenant myself, I knew the building’s challenges and saw its opportunities. By breaking its scale down to the pedestrian experience, introducing tactility, detail and a curated retail, we could enhance its role to support gathering and create a neighborhood destination for all.”

For more information on EQ Office and USBC retail and office leasing opportunities, visit usbcseattle.com. 

About EQ Office
EQ focuses on the experience of its 29 million square feet – how space feels, activates and performs to amplify the human experience. We’re proud to work hand-in-hand with more than 1,500 customers of all sizes, from Fortune 100 companies to emerging startups, to bring humanity back to the workplace. Our diverse team of more than 200 professionals is responsible for creating inspired office environments in major cities across the country including Chicago, New York, Los Angeles, San Francisco and Seattle. As a U.S. office portfolio company wholly owned by Blackstone’s real estate funds, we have the resources to lead the changes happening in work space. Explore your space for greatness at www.eqoffice.com.

About SkB Architects
SkB Architects create meaningful, sensory-rich environments for individuals, corporate clients, retailers, developers and culturally connected communities. Based in Seattle and with projects located throughout the United States, the diversity of the firm’s practice allows ideas from different project types to cross-pollinate and influence one another, ultimately leading to more comprehensive and informed design solutions. The firm is driven by the idea that thoughtful, insightful, and creative design has the power to enrich people’s lives. Most recently, SkB was honored to be a 2018 Architizer A+ Awards global finalist for their work evolving the iconic Wild Ginger restaurant brand in Bellevue, Washington.